Don’t get left behind by your competitors - build yourself a brilliant Messenger community!
Digital marketing is moving at a phenomenal pace, and one of the clear front runners is Messenger Chat Marketing.
Messenger is the biggest communication tool since the introduction of email. Over 1.8 billion people actively use Messenger every month. That’s not just people who have the app, it’s active users.
Simply put, from a marketing perspective - it’s a goldmine.
Smoke Media are one of only a few British companies offering a full Facebook Messenger chat marketing service. It’s fresh and exciting and your business could thrive on it.
Here’s how we can help your business through Messenger chat marketing:
Social Platform Advertising
Social media is an eclectic place full of billions of weird and wonderful people. It’s the best marketing platform there has ever been for businesses wanting to put themselves in front of the very people who will love what they have to offer.
We create campaigns that span all the channels - Facebook, Instagram, Twitter, YouTube, TikTok, SnapChat, Email, SMS and Messenger and also tap into the Audience Network to maximise the specific targeting. Using clearly planned demographic strategies along with the most up to date technological methods, we’ll reach the people most likely to love you, in the places they love to be the most.
Grow a hot pool of leads
Do you run your social media ads the same way as the majority of businesses currently do - by tapping 'Learn More', users are taken off to an external website and effectively left to their own devices?
From that point you are out of control: Who has clicked on it? What will they do once they have got to your website? Will they sign up to something? Will they stay interested or drift off into cyberspace? Who were they anyway, and how on earth will you get them back and interested again?
So instead, we bring your customers and potential customers into a Messenger conversation totally bespoke and tailored to you. Incredibly easy for users to engage with and increasingly popular for lead generation, subscribers opt in to your Messenger list, so not only are they fully compliant with GDPR, you effectively have a fantastic pool of leads that you can re-engage with.
Get a fantastic bot
Anybody who is anybody is getting themselves a great looking chatbot! Artificial Intelligence has come a long way and these clever little chatbots will:
• Talk to your customers
• Answer their questions instantly
• View menus/price lists etc
• Schedule appointments/make reservations
• Learn about them through pre-determined questions so your
retargeting can be incredibly intelligent and specific to them
• Start new conversations with them based on their personal preferences
• Encourage them to input and engage
• Link to web pages and resources
• Play videos
• Help them find and pay for things
• Let them know about offers & new products
• Show sneak previews just for them
• Even joke with them!
They’re hard grafters too, working 24/7 and they never leave a customer waiting.
Chatbots are a fantastic engagement tool, brand ambassador and one of the best re-targeting methods around today. Their click-through rate is around 90%, compared with just 1.9% for email marketing! It’s estimated that by the end of 2020, 85% of customer engagement will be via chatbots. A recent study suggests 70% of people prefer texting to calling, and once more and more businesses start using chatbots, people will become much more accustomed to receiving an instant response - which means businesses that don’t use them run the risk of frustrating their customers and potential clients
Broadcast your brilliance
Messenger Broadcasting and Sponsored Messaging is a fantastic way of keeping a regular engagement going with your subscribers. Just like having an email subscriber list but more immediate and with a much higher response rate. It can:
• Send them content
• Give them links to new information, services or products
• Make announcements
• Keep them interested in your brand, services and products
There’s so many different ways of broadcasting to add value to your subscribers and keep them wanting to be a part of your Messenger Community, and we can help you with all of them.
To recap - reasons your business needs Messenger chat marketing:
Build a great list of leads - fast
Like building an email marketing list, but much easier. It instantly conforms to GDPR regulations and gains momentum very quickly.
Your brand will be ultra visible and engaging in a non-intrusive way. Clever Messenger marketers have the greatest respect for the expectation of the consumer. We can give your consumers an easy, friendly way, right there in their pocket, of having all the advantages of your brand without actively having to seek it out.
Reach large audiences
1.8 billion people use Messenger every month, and with our expertise you can easily reach the ones most likely to relate to you.
Step up to competition
There’s always a competitor around the corner wanting the same customers as you. You can’t afford to let them tap into these consumers first - Messenger chat marketing puts you in pole position and one step ahead of your rivals.
Provide an instant response, 24/7
Consumers will no longer need to wait until office opening hours to get a response from your business, or to engage with your brand. And while Messenger is working its socks off answering queries and providing information, you can be doing something else!
Build customer relationship
You can not only find customers readily, but if you give consumers something which adds value to their lives then you’ll easily gain their trust. Messenger chat marketing is a fantastic podium to offer your services and products on a regular and highly visible basis.
Vastly increased response rate
Messenger has 90% open rates and an 80% click through rate, compared to just 1.9% for email marketing.
Notify your customers at the optimum time
Send out push notifications to huge numbers of customers at crucial times to drive traffic to your business.
"In 2020 for the first time in history, there will be more mobile messaging app users than social network users".
The Numbers Speak For Themselves:
Messenger Chat Marketing vs Other Marketing Channels
Our Winning Approach to help you use Chatbots with Chat Marketing
Step 1: Idea Generation
Our team of Chatbot experts will conduct a full in-depth analysis of your brand and product offering to determine potential Chatbot applications.
Step 2: Strategy & Bot Mapping
After a full analysis has been conducted, the team will begin to create your bespoke strategy and Chatbot framework to complement your organic and/or paid media strategy.
Step 3: Design & Development
Our experts get to work in designing your new Chatbot and its clever functionalities; all projects go through vigorous stages of user and client testing to fix any potential bugs before launch.
Step 4: Execution & Support
Upon launch, our team are on-hand for full support to fix any issues, make necessary tweaks, and generate exciting new ideas to deliver further value through Chatbots.
Speak to the Messenger chat marketing experts
Smoke Media Advertising Agency are trained experts in Messenger chat marketing technology. We love developing chat marketing campaigns and chatbots for all kinds of industries and have been through the learning curve to know what works, what doesn’t, and what will bring your business success.
We are now offering 2 weeks completely free of charge, when you sign up for a two month trial.
Due to the recent high demand, we are now limiting this offer to 5 qualified businesses each month.
To get started with us and see how many spaces are left this month just tap the green button below.